This course provides individuals with a broad range of business skills and knowledge in areas such as presentation and communication, sales, business analysis, marketing research, customer service, sales management, consumer behaviour, market segmentation and general I.T. and business document production. Emphasis is placed on the practical application of theory to "real world" and actual business situations.
About the Course
- Local Students
- International Students
- National Code: BSB41307
- CRICOS Code: 066712M
Campus: Preston
Duration
Full-time: 6 to 12 months
Modes of Delivery
Further Study and Careers
Pathways to Further Study
The Diploma and Advanced Diploma of Marketing may be used for entrance into a degree course in the higher education sector. Entrance requirements and exemptions vary with course and university.
Study Pathways at NMIT
- Advanced Diploma of Marketing
- Diploma of Marketing
Career Opportunities
Targeted job roles include selling, customer service, sales co-ordination and administration and assisting marketing managers.
Entrance Requirements
There are no formal entrance requirements to the course. Applicants must be able to demonstrate to the satisfaction of the Department that they are capable of completing the course having regard to the relevant competence levels in the training documents.
Materials
Assessment Methods
Various forms of assessment may be used including: classroom testing, assignments, presentations, group work, case studies and industry or simulated industry practicums.
Materials
Students will be required to purchase prescribed text books and other materials as detailed in the Commerce Department booklist.
Fees
More Information
How to Apply
Local Students
Full-time (2011):
To start this course in 2011 apply through VTAC
VTAC Code:Preston: 69261
Full-time Mid-year Entry (2010):
To start this course in 2010 apply directly to NMIT.
International Students
Click to download an
Application for Enrolment Form
Units of Study
| Code | Subject | Hours | Type |
|---|---|---|---|
| BBSCMM401A | Make a presentation | 20 | Core |
| BSBMKG401B | Profile the market | 40 | Core |
| BSBMKG402B | Analyse consumer behaviour for specific markets | 40 | Core |
| BSBMKG408B | Conduct market research | 50 | Core |
| BSBEBU401A | Review and maintain a website | 40 | Elective |
| BSBSLS402A | Identify sales prospects | 25 | Elective |
| BSBSLS403A | Present a sales solution | 40 | Elective |
| BSBSLS404A | Secure prospect commitment | 20 | Elective |
| BSBSMB401A | Establish legal & risk management requirements for small business | 40 | Elective |
| BSBWRT401A | Write complex documents | 30 | Elective |
